A Vemma business can be built quite effectively by driving search engine traffic to your website using article marketing.
While the subject of this article is not that of article marketing, there are some in-depth resources I can provide on all the “how-to”s of article marketing if you need them.
For now let’s just break it down to the super-simple and summarize the concept with this:
You can write an article on some subject, say, “Vemma Opportunity”, or “Why Vemma Rules.”, having to do with Vemma or anything else for that matter, and you can post that article to various article posting sites. In each article, generally, you are allowed to put two links in your “about this author” section at the bottom. You can link these to your blog or your lead capture page, or wherever else you decide.
The more articles you have posted in the more places, the more links this gives you back to your original content for your Vemma article. This is important for optimizing the search engine and getting your site seen by thousands of eyeballs. Many links back to a single page with relevant content is a BIG factor in determining you ranking on the Google search. It is by no means the only thing. But it’s very important.
Moving forward from this you can then acquire certain software which will auto-post your one article to several hundred posting sites all in one fell swoop, saving you huge amounts of time. This rapidly gives you many back-links to your site. This is the fundamental concept behind getting you page to come up on the first page of a Google search for the keywords you are targeting.
This process if very involved and I can share more with you about that but for now let’s focus on the 5 biggest mistakes that can be made in trying to get your page to come up high in the Google search rankings.
I recently listened to a presentation given my internet marketing master and SEO guru Kenny Gregg.
Kenny has over 17 years of success in network marketing and is an absolute expert on search engine marketing. He has run several websites that have literally gotten over 5000 hits per minute! He earned over $20K per month for over 10yrs straight in network marketing, doing it the old-fashioned way (without the net) and he understands the basic principles of network marketing. He has been on the internet marketing since 1996.
So, he’s no slouch!
Here are the five biggest mistakes that internet marketers make which cost them ranking and top positions in search engine, specifically Google search results, according to Kenny Gregg. There are many more to know about. But there are the 5 most important. So pay attention!
More people click on the the top seven results of a Google search by far, than any other positions. Here are the big ones that will cost you those spots:
1st Mistake To Fix If You Want to Rank Your Vemma Page in Google Search – KEYWORD STUFFING.
Some people think that if they just stuff the body of their article with the keywords that they are trying to target that this will boost their ranking. This is absolutely false. The Google spiders are smarter than this and they will recognize this as invalid content. You might get on page 200 or page 30, or even up to page 10 this way, but forget about page one.
Focused keywords are more important.
2nd SEO Mistake To Fix To Grow Your Vemma Business – MISSING KEYWORDS.
Obviously a total lack of the keyword you are trying to get ranking for is going to pose a problem. But understand that Google’s spiders read from left to right and you really need to put your keywords, or keyword phrase right in the very beginning of the title, within the first two or three words works best. If not you are giving up a lot of optimization.
You should also put 5 – 10 similar keywords into your articles. Maybe look to Google’s Keyword Tool and use this to locate some of the more popular similar keywords.
And your anchor text should have your keywords in it. Anchor text is that blue text that links you to another web page when you click on it. These are important. Anchor text that says “Click Here” tells the search engine that the term “click here” is of importance. You should give it the real keywords to follow as links, so put something like “Vemma Secrets” if that is the keyword phrase that you would like to rank for.
3rd Mistake To Fix To Get Your Vemma Business SEO Traffic – KEYWORDS MISSING FROM SITE DESCRIPTION.
You know, this is that behind-the-scenes stuff that you can put into the “Settings” area of your WordPress Blog. The visitor to your page doesn’t see it, but the search engine does. Making this description keyword-heavy is one of the most important aspects of getting your blog ranked highly.
4th Mistake To Fix To Get SEO Traffic For Your Vemma Business – NO SEO RELEVANCY TO YOUR SITE
What is needed is a massive number of back-links going to the site that you are trying to rank. The links and anchor text in your articles must be relevant, going back to the importance of the anchor text fitting your desired keywords.
5th SEO Mistake To Fix TO Grow Your Vemma Business – MISSING TITLE TAGS
This refers to the actual title of the page as you see in the very top-most strip of the browser window. It’s not the title you have written on your page. It’s the one that comes up on the top bar of the window. These can be customized. Some WordPress templates allow you to customize them easily. Some require a plug-in to do so. These title tags are important to Google’s engine as it’s scanning your pages.
Remove these mistakes and you will find that you will begin to start getting free traffic, forever, for those keywords, as article postings stay around an awfully long time.
Get more information about using article marketing to generate leads. Get all the fundamentals of internet marketing and creating traffic for your Vemma Business, and a comprehensive training series on all the basics of internet marketing. Alan Cosens is a semi-irregular, bathroom-mirror rock-star, MLMer, Networker, Internet Marketer, Crime-fighter, over-eater, loving-leader, Guitarist, and Daddy extraordinaire.